$20,565,635,200,000,003-exa

Twenty decillion, five hundred sixty-five nonillion, six hundred thirty-five octillion, two hundred septillion & three quintillion dollars...

This astronomical “fine” against Google, set at an inconceivably high 2 undecillion rubles, has certainly sparked a mixture of humor and disbelief online.

The number is so exaggerated that it dwarfs the combined value of all global assets, making it a theoretical sum with no practical expectation of payment.

This sum is a product of exponential fines doubling each week, which quickly spiraled beyond realistic amounts.

Social media reactions have been filled with satire, highlighting the absurdity, with users joking about Google’s lack of a “spare planet” to cover the fine and musing about Russia’s ambitious court tactics.

This ongoing legal tension began in 2020 when Google was fined for blocking certain Russian channels on YouTube, including the controversial Tsargrad TV.

The fine’s escalation is Russia’s way of reinforcing restrictions against international tech giants, especially as they increasingly limit Russian media reach abroad.

Despite the surreal figure, this highlights the continued use of regulatory fines as a tool in geopolitical tech conflicts—though here, it’s clearly more symbolic than actionable.

Dan Taylor is an award-winning SEO consultant and digital marketing strategist based in the United Kingdom. He currently serves as the Head of Technical SEO at SALT.agency, a UK-based technical SEO specialist firm.