Recent findings reveal that Baidu is actively promoting its AI Agent on the homepage of its Baidu Search Console. Although there is no official confirmation that it affects SEO rankings, researchers have noticed AI Agent entry points appearing on the first page of search results for specific keywords.
The growing presence of AI Agent suggests it could become a factor for businesses looking to improve their visibility on Baidu. As AI-driven search continues to evolve, companies targeting the Chinese market may need to adjust their SEO strategies.
The Future of AI in Baidu Search
Baidu’s AI Agent is another sign of the increasing role of artificial intelligence in search. Whether it will directly influence rankings or reshape user interactions remains to be seen. For now, brands and marketers should monitor these changes closely.
